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Consumers Maintain Higher Use of Hand Sanitizers, Disinfectants One Year Later
Survey Provides Insights on Potential Shifts in Cleaning Behaviors for the Future
Key Survey Data Available Here
A year after the start of the coronavirus pandemic, cleaning practices are still front-and-center for a strong majority of Americans, according to survey data released by the American Cleaning Institute (ACI).
A national online consumer survey conducted by Ipsos on behalf of ACI show that 85 percent of…
March 16, 2021
Data: Spring Cleaning Concerns, Priorities and Reasons Why People Don’t Spring Clean; Plus ACI’s Five-Step Plan for Easy Spring Cleaning
2020 ACI National Cleaning Survey Topline Springtime Results:
78% of Households Spring Clean Every Year, Prioritizing Bedrooms, Closets, Kitchens & Family Rooms
78% of Adults Agree that on a Typical Day, They'd Like Their Homes to be Cleaner
Dirtiest Spots: Windows, Floors, Toilets, Shelves
Summary of Key Stats Available…
March 3, 2020
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Q. How often, if ever, do you or someone in your household engage in spring cleaning?
78% Every year
8% Every other year
5% Every few years
3% Less often than every few years
7% I never spring clean Q. For which of the following reasons do you not spring clean? (asked among those who never spring clean)
40% My home doesn’t look dirty
39% I’d rather spend my time doing other things
13% I don’t have enough time
7% I don’t know how to spring cleanQ. Which of the following…
March 3, 2020
69% of Americans Plan to Spring Clean This Year, Down From 78% in 2020
55% Say They’ve Been Cleaning More Than Usual Due to COVID
Statistics Recap Available Here
There may be less spring cleaning going on in 2021, but that may be due to millions of Americans being stuck at home for months during the pandemic, suggests the latest National Cleaning Survey from the American Cleaning Institute (ACI).
According to an online survey conducted by Ipsos on behalf of ACI, 69% of Americans plan on…
March 8, 2021
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent.
How concerned are you about the spread of H1N1 flu virus?
Results:
65% are very or somewhat concerned
35% are not very or not at all concerned
Additional Insights:
Overall, more women than men are…
December 6, 2018
More than Half of Americans Reporting an Increase in Cleaning Behaviors are Parents
Findings Support Continued “Cleaning is Caring” Trend to Protect Loved Ones Through Proper Cleaning and Hygiene Practices
Read the Survey Results
New data from the American Cleaning Institute (ACI) finds a majority of parents report they will clean more through this year’s cold and flu season based on what they’ve learned from the COVID-19 pandemic, 16-percentage points higher than non-parents.
In what many…
October 25, 2021
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent.
How often, if at all, do you or someone in your household engage in spring cleaning?
Every year (62%)
Every other year (8%)
Every few years (7%)
Less often than every few years (4%)
I never spring…
February 5, 2019
COVID-19 Cleaning Behavior Findings
Q. What hygiene or cleaning products are you using more now than before the spread of the novel coronavirus or COVID-19?
Total
(N=1,005)
Sept. 2020
(N=1,005)
March 2020
(N=1,005)
Hand sanitizer
72%
72%
59%
Hand soap
60%
62%
69%
Disinfectant wipes
55%
48%
44%
Spray disinfectant
42%
40%
36%
Multi-purpose cleaner
35%
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Toilet or…
March 8, 2021
Martha Chapin
The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent.
What changes have you made, if any, in your cleaning or laundry routines in the past year?
Results:
Wash laundry in cold water more frequently (58%)
Switch to multi-…
December 6, 2018