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Sustainability
Q. Approximately what percentage of the time that you do laundry do you use cold, warm, and hot water? Please consider the temperature used for the main wash cycle?
44% say they wash their laundry in cold water 50% or more of the time that they do laundry.
30% say they wash their laundry in warm water 50% or more of the time that they do laundry.
23% say they wash their laundry in hot water 50% or more of the time that they do laundry.
Q. How often do you rinse dishes in the…
March 6, 2023
74% of Americans Plan to Spring Clean at Least Once a Year
Washing Windows, Cleaning Behind Furniture, Washing Linens Top Americans’ Chore Chart
Checkout American Cleaning Institute’s Spring Cleaning Strategy Guide and Quick Spring Cleaning Tips
Dig Deeper on Cleaning Survey Results
Nearly three-quarters of Americans plan to spring clean at least once a year. And 45 percent of them plan to clean and organize more this year.
These are just a few of the findings from the American Cleaning…
March 6, 2023
Q. What areas in the home do or did you prioritize when babyproofing?
- 78% prioritize babyproofing the living room.
- 69% prioritize babyproofing the kitchen.
- 65% prioritize babyproofing the nursery/other bedrooms.
- 63% prioritize babyproofing the bathroom.
- 51% prioritize babyproofing the dining room.
- 50% prioritize babyproofing the laundry room.
- 50% prioritize babyproofing the stairs.
Q. How prepared do you or did you feel to properly and safely use cleaning products around a new…
June 26, 2023
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent.
How concerned are you about the spread of H1N1 flu virus?
Results:
65% are very or somewhat concerned
35% are not very or not at all concerned
Additional Insights:
Overall, more women than men are…
December 6, 2018
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent.
How often, if at all, do you or someone in your household engage in spring cleaning?
Every year (62%)
Every other year (8%)
Every few years (7%)
Less often than every few years (4%)
I never spring…
February 5, 2019
Martha Chapin
The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent.
What changes have you made, if any, in your cleaning or laundry routines in the past year?
Results:
Wash laundry in cold water more frequently (58%)
Switch to multi-…
December 6, 2018
Q. When it comes to storing your cleaning products, please rank the following in order of importance, with the option that you place at the top being the most important. Of all participants in 2023 who use liquid laundry packets
83% say that storage that is safe is the most important aspect when storing cleaning products.
89% say that storage that is easily accessible is the most important aspect when storing cleaning products.
88% say that storage that fits everything you need is the most…
April 24, 2023
Survey Results
Q. Approximately how many hours per week, if any, do you typically spend cleaning?
10% Less than one hour
21% 1-2 hours
26% 3-4 hours
15% 5-6 hours
28% 7 hours or more
The average number of hours we clean is six, with parents spending 7 hours per week on average.
Q. Which of the following concerns, if any, do you have about cleaning?
38% Preventing illness or allergy symptoms
34% Whether I’m cleaning frequently enough
32% Areas in my home that I should be cleaning
31…
March 11, 2019
ACI Survey Find Americans Detest Bathroom Cleaning the Most - But It's Still the Room We Clean the Most
In-depth results available here
Washington, D.C. – July 20, 2018 – Which room in American homes gets deep cleaned most often? Which cleaning activity do we dread the most? You might have guessed it – according to the American Cleaning Institute’s 2018 National Cleaning Survey, the answer to both questions is "the bathroom." And, following suit, the one item in our homes that…
March 11, 2019