The American Cleaning Institute (ACI)

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Handwashing Q. How important, if at all, do you find frequent handwashing when it comes to preventing the spread of illness in your home? 66% said very important 27% said somewhat important 6% said not very important 1% said not at all important93% Important (net) 7% Not important (net) Appliance Maintenance Q. How familiar, if at all, are you with the manufacturer recommendations for cleaning and maintaining your home appliances, such as your refrigerator, HVAC, or washer & dryer…
March 9, 2022
Q. When you first moved to college, how prepared were you for cleaning on your own? 28% said completely prepared 35% said very prepared 28% said somewhat prepared 6% said not very prepared 3% said not at all prepared Q. Which of the following, if any, are preventing you from keeping your dorm or room clean? 53% said lack of motivation 50% said lack of time 19% said roommate(s) get in the way 15% said they don’t have the cleaning supplies they need 9% said they don’t know the right way to…
July 22, 2022
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent. How concerned are you about the spread of H1N1 flu virus? Results: 65% are very or somewhat concerned 35% are not very or not at all concerned Additional Insights: Overall, more women than men are…
December 6, 2018
ACI has been conducting surveys on cleaning habits for decades. Annual Spring Cleaning Surveys 2024 National Cleaning Survey Findings 2023 National Cleaning Survey Findings 2022 National Cleaning Survey Findings 2021 National Cleaning Survey Findings 2020 National Cleaning Survey Findings…
March 21, 2019
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent. How often, if at all, do you or someone in your household engage in spring cleaning? Every year (62%) Every other year (8%) Every few years (7%) Less often than every few years (4%) I never spring…
February 5, 2019
Kitchens, Bedrooms & Bathroom Top the List of Spring Cleaning Targets Product Effectiveness is Most Important Attribute for Spring Cleaners Statistic Recap Here Yearly spring cleaning is on the rise in 2022, according to new consumer data released by the American Cleaning Institute (ACI). The survey, conducted by Ipsos, found that 78% of Americans spring clean at least once per year, up nearly 10% from just one year ago. Although fewer Americans reported spring cleaning yearly in…
March 9, 2022
Martha Chapin The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent. What changes have you made, if any, in your cleaning or laundry routines in the past year? Results: Wash laundry in cold water more frequently (58%) Switch to multi-…
December 6, 2018
Survey Results Q. Approximately how many hours per week, if any, do you typically spend cleaning? 10% Less than one hour 21% 1-2 hours 26% 3-4 hours 15% 5-6 hours 28% 7 hours or more The average number of hours we clean is six, with parents spending 7 hours per week on average.  Q. Which of the following concerns, if any, do you have about cleaning?  38% Preventing illness or allergy symptoms 34% Whether I’m cleaning frequently enough 32% Areas in my home that I should be cleaning 31…
March 11, 2019
ACI Survey Find Americans Detest Bathroom Cleaning the Most - But It's Still the Room We Clean the Most In-depth results available here Washington, D.C. – July 20, 2018 – Which room in American homes gets deep cleaned most often? Which cleaning activity do we dread the most? You might have guessed it – according to the American Cleaning Institute’s 2018 National Cleaning Survey, the answer to both questions is "the bathroom." And, following suit, the one item in our homes that…
March 11, 2019