The American Cleaning Institute (ACI)

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Most Dreaded Tasks: Cleaning Hard to Reach, Filthy Spots 80% Would Rather Spring Clean than Fill Out Tax Forms! View the Survey Results Checkout American Cleaning Institute’s Spring Cleaning Guide ACI Launches its TikTok Channel Featuring Cleaning Tips and Tricks Spring cleaning is a top priority for more Americans than ever, according to new consumer data released by the American Cleaning Institute (ACI). The survey found that 80% of Americans plan to spring clean this year, which is a…
March 5, 2024
Data: Spring Cleaning Concerns, Priorities and Reasons Why People Don’t Spring Clean; Plus ACI’s Five-Step Plan for Easy Spring Cleaning 2020 ACI National Cleaning Survey Topline Springtime Results: 78% of Households Spring Clean Every Year, Prioritizing Bedrooms, Closets, Kitchens & Family Rooms 78% of Adults Agree that on a Typical Day, They'd Like Their Homes to be Cleaner Dirtiest Spots: Windows, Floors, Toilets, Shelves Summary of Key Stats Available…
March 3, 2020
Read Press Release Q. How often, if ever, do you or someone in your household engage in spring cleaning? 78% Every year 8% Every other year 5% Every few years 3% Less often than every few years 7% I never spring clean Q. For which of the following reasons do you not spring clean? (asked among those who never spring clean)  40% My home doesn’t look dirty 39% I’d rather spend my time doing other things 13% I don’t have enough time   7% I don’t know how to spring cleanQ. Which of the following…
March 3, 2020
70% of Americans find that cleaning gives them a sense of accomplishment 60% of Americans are more attracted to their partner when they take the initiative to clean their home Learn More on ACI’s 2024 Cleaning Survey Results During this National Cleaning Week Nearly 9 in 10 Americans (87%) feel their best, both mentally and physically, when they have a clean home, according to survey data released by the American Cleaning Institute (ACI). During National Cleaning Week (March 24 – 30, 2024)…
March 20, 2024
Cleaning For Well-Being Q. How strongly do you agree or disagree with the following statement? Having a clean home helps me feel my best, both mentally and physically? Of all 2024 participants who spring clean: 62% said strongly agree. 26% said somewhat agree. 8% said neither agree nor disagree. 2% said somewhat disagree. 2% said strongly disagree. Q. Please select all that apply. Having a clean home...Of all 2024 participants who spring clean: 70% said “gives me a sense of accomplishment…
March 5, 2024
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent. How concerned are you about the spread of H1N1 flu virus? Results: 65% are very or somewhat concerned 35% are not very or not at all concerned Additional Insights: Overall, more women than men are…
December 6, 2018
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent. How often, if at all, do you or someone in your household engage in spring cleaning? Every year (62%) Every other year (8%) Every few years (7%) Less often than every few years (4%) I never spring…
February 5, 2019
Martha Chapin The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent. What changes have you made, if any, in your cleaning or laundry routines in the past year? Results: Wash laundry in cold water more frequently (58%) Switch to multi-…
December 6, 2018
Ahead of Upcoming Holiday Shopping Season, Research Reflects Americans are Ready to Go Back In-Store, if Proper Cleaning Protocols are In Place American Cleaning Institute Healthy Returns Program Provides Businesses with Concise Reminders on Cleaning to Keep Customers, Employees Healthy and Safe Findings from a recent national survey unveils strong consumer confidence in business cleanliness, with two-thirds of Americans (65%) saying businesses are cleaning enough. The findings from the…
November 16, 2020