The American Cleaning Institute (ACI)

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The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent. How concerned are you about the spread of H1N1 flu virus? Results: 65% are very or somewhat concerned 35% are not very or not at all concerned Additional Insights: Overall, more women than men are…
December 6, 2018
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent. How often, if at all, do you or someone in your household engage in spring cleaning? Every year (62%) Every other year (8%) Every few years (7%) Less often than every few years (4%) I never spring…
February 5, 2019
Martha Chapin The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent. What changes have you made, if any, in your cleaning or laundry routines in the past year? Results: Wash laundry in cold water more frequently (58%) Switch to multi-…
December 6, 2018
Survey Results Q. Approximately how many hours per week, if any, do you typically spend cleaning? 10% Less than one hour 21% 1-2 hours 26% 3-4 hours 15% 5-6 hours 28% 7 hours or more The average number of hours we clean is six, with parents spending 7 hours per week on average.  Q. Which of the following concerns, if any, do you have about cleaning?  38% Preventing illness or allergy symptoms 34% Whether I’m cleaning frequently enough 32% Areas in my home that I should be cleaning 31…
March 11, 2019
ACI Survey Find Americans Detest Bathroom Cleaning the Most - But It's Still the Room We Clean the Most In-depth results available here Washington, D.C. – July 20, 2018 – Which room in American homes gets deep cleaned most often? Which cleaning activity do we dread the most? You might have guessed it – according to the American Cleaning Institute’s 2018 National Cleaning Survey, the answer to both questions is "the bathroom." And, following suit, the one item in our homes that…
March 11, 2019
Washington, D.C. – November 13, 2018 – On average, Americans spend approximately six hours per week cleaning their homes, with more than a quarter (28 percent) spending over seven hours straightening up.  However, roughly a third of us are concerned if it’s enough and if we’re cleaning correctly, according to survey results compiled by the American Cleaning Institute.  2018 ACI National Cleaning Survey Stats on Cleaning Habits:   28 percent clean their homes more than seven hours per week; 26…
March 11, 2019
Spring Means Clean for more than 3 in 4 Americans, as 76% of Households Spring Clean Every Year (up from 72% from 2013) 91% Spring Clean at Least Every Few Years (up from 81% in 2013) 58% of Americans Choose Spring to Deep Clean Their Homes Millennials Deep Clean Their Homes More Often Than Boomers and Gen Xers In-depth results available here Washington, D.C. – March 29, 2018 – The American Cleaning Institute (ACI) released its 2018 National Cleaning Survey, revealing that spring cleaning…
February 4, 2019
The following questions were asked of 1,015 Generation Y adults (501 men and 514 women ages 18-29). The independent consumer research study was completed by Echo Research March 2-6, 2011, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent. Which of the following best describes your current living arrangements? Live with at least one other person (76%) Spouse or significant other (28%) Parents (19%) Roommates – not in college (…
December 6, 2018