The American Cleaning Institute (ACI)

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Consumers Maintain Higher Use of Hand Sanitizers, Disinfectants One Year Later Survey Provides Insights on Potential Shifts in Cleaning Behaviors for the Future Key Survey Data Available Here A year after the start of the coronavirus pandemic, cleaning practices are still front-and-center for a strong majority of Americans, according to survey data released by the American Cleaning Institute (ACI). A national online consumer survey conducted by Ipsos on behalf of ACI show that 85 percent of…
March 16, 2021
2019 ACI National Cleaning Survey Stats on Laundry: 77% of People Frequently Read Tag Instructions Before Washing Clothes 52% Tend to Wash Clothes in Cold Water Laundry is America’s favorite cleaning task, according to the American Cleaning Institute’s (ACI) 2019 National Cleaning Survey. Nearly a quarter of respondents to the survey, conducted by Wakefield Research on behalf of ACI, picked laundry as the cleaning task they enjoyed doing most. Other items at the top of the list included…
August 1, 2019
Read Press Release Q. Which of the following cleaning tasks do you enjoy doing the most? (Top Ranked Response) 24% Laundry 21% Cleaning countertops 21% Vacuuming 17% Dishes 7% Cleaning Furniture 7% Wiping windows 4% Polishing floors Q. How often, if ever, do you read the instructions on the tag for how to wash your clothes before washing them? 35% All of the time 42% Some of the time 16% Rarely 6% Never Q. Approximately what percentage of the time that you do laundry do you use cold, warm…
August 1, 2019
69% of Americans Plan to Spring Clean This Year, Down From 78% in 2020 55% Say They’ve Been Cleaning More Than Usual Due to COVID Statistics Recap Available Here There may be less spring cleaning going on in 2021, but that may be due to millions of Americans being stuck at home for months during the pandemic, suggests the latest National Cleaning Survey from the American Cleaning Institute (ACI). According to an online survey conducted by Ipsos on behalf of ACI, 69% of Americans plan on…
March 8, 2021
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent. How concerned are you about the spread of H1N1 flu virus? Results: 65% are very or somewhat concerned 35% are not very or not at all concerned Additional Insights: Overall, more women than men are…
December 6, 2018
More than Half of Americans Reporting an Increase in Cleaning Behaviors are Parents Findings Support Continued “Cleaning is Caring” Trend to Protect Loved Ones Through Proper Cleaning and Hygiene Practices Read the Survey Results New data from the American Cleaning Institute (ACI) finds a majority of parents report they will clean more through this year’s cold and flu season based on what they’ve learned from the COVID-19 pandemic, 16-percentage points higher than non-parents. In what many…
October 25, 2021
The following question was asked of 1,000 adults (447 men and 553 women). The independent consumer research study was completed online by Echo Research February 29-March 4, 2012, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 3.1 percent. How often, if at all, do you or someone in your household engage in spring cleaning? Every year (62%) Every other year (8%) Every few years (7%) Less often than every few years (4%) I never spring…
February 5, 2019
COVID-19 Cleaning Behavior Findings Q. What hygiene or cleaning products are you using more now than before the spread of the novel coronavirus or COVID-19?     Total     (N=1,005)     Sept. 2020     (N=1,005)     March 2020     (N=1,005)   Hand sanitizer  72% 72% 59% Hand soap  60% 62% 69% Disinfectant wipes  55% 48% 44% Spray disinfectant  42% 40% 36% Multi-purpose cleaner  35% - - Toilet or…
March 8, 2021
Martha Chapin The following question was asked of 1,777 adults 18+ (664 men and 1,113 women). The independent consumer research study was completed online by Echo Research February 27-March 3, 2013, on behalf of the American Cleaning Institute (ACI). The survey has a margin of error of plus or minus 2.5 percent.How often, if at all, do you or someone in your household engage in spring cleaning?Every year (72%) – up 10% from 2012 Every other year (5%) Every few years (4…
December 6, 2018
The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent. What changes have you made, if any, in your cleaning or laundry routines in the past year? Results: Wash laundry in cold water more frequently (58%) Switch to multi-…
December 6, 2018