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American Cleaning Institute 2011 Parents’ & Kids’ Handwashing Attitudes & Behaviors Study Findings
The following questions were asked of 521 parents of children 8-17 years old and 512 children 8-17 years old. Children were not those of parents surveyed. The online survey was conducted by Russell Research between September 7-13, 2011, on behalf of the American Cleaning Institute.
Children’s Survey Highlights:
Which of the following are reasons that you don’t…
The following questions were asked of 916 American adults (458 men and 458 women). The independent consumer research study was completed August 21-24, 2008, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.2 percent.
Which of the following do you think is the number one way to prevent colds and flu?
Results:
Clean hands regularly (56%); up 6% from 2006 (50%)
Healthy diet (20%); similar to 2006 (21…
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent.
Approximately how many times do you wash your hands on an average day?
Results:
More than 10 times (50%); up 14% from 2008
7-10 times (20%); down 6% from 2008
5-6…
2009 National Clean Hands Report Card® Survey Findings
The following questions were asked of 888 American adults (446 men and 442 women). The independent consumer research study was completed August 6-9, 2009, on behalf of The Soap and Detergent Association (now the American Cleaning Institute), by Echo Research. The survey has a margin of error of plus or minus 3.4 percent.
Approximately how many times do you wash your hands on an average day?
Results:…
According to the Centers for Disease Control and Prevention (CDC), keeping hands clean through improved hand hygiene is one of the most important steps we can take to avoid getting sick and spreading germs to others.Because cleaning matters, handwashing in schools has been a priority since 1926 where we focus on behavior, cleaning supplies and education. In September 2011, ACI conducted an online survey of parents and children where we looked at…
Here at ACI, we have challenged our members to align their corporate climate strategy and targets with the 1.5°C ambition, which strives to reach net-zero global emissions by 2050. Across the cleaning products industry, companies are taking bold action to limit the global average temperature rise to less than 1.5°C.
Note: This case study was originally conducted in 2021. As of 2024, Novozymes is now Novonesis.
Novozymes is combating climate change by cutting…
Here at ACI, we have challenged our members to align their corporate climate strategy and targets with the 1.5°C ambition, which strives to reach net-zero global emissions by 2050. Across the cleaning products industry, companies are taking bold action to limit the global average temperature rise to less than 1.5°C.
Reckitt is combating climate change with ambitious plans to reduce its own carbon footprint and reach net zero carbon emissions by 2040. One way…
Here at ACI, we have challenged our members to align their corporate climate strategy and targets with the 1.5°C ambition, which strives to reach net-zero global emissions by 2050. Across the cleaning products industry, companies are taking bold action to limit the global average temperature rise to less than 1.5°C.
IFF is taking on climate change with a multi-pronged strategy to minimize its carbon footprint and with the ambition to achieve net zero carbon emissions …
This independent consumer research study was completed in January/February 2008, on behalf of The Soap and Detergent Association (SDA), by International Communications Research (ICR).
Do you regularly engage in spring cleaning?
This survey question was asked of 1,013 American adults (507 men and 506 women) and has a margin of error of plus or minus 3.1 percent.
Results:
Yes (77%)
No (23%)
Insights:
The number of spring cleaners is up. In polls taken in 2002 and 2007…
ACI has been conducting surveys on cleaning habits for decades.
Annual Cleaning Surveys
2025 Spring Cleaning Survey Findings2024 Fall Cleaning Survey Findings2024 Spring Cleaning Survey Findings2023 Spring Cleaning Survey Findings2022 Spring Cleaning Survey Findings2021 Fall Cleaning Survey Findings2021 Spring Cleaning Survey…