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ACI’s Class of Clean and Packets Up! influencer campaigns won Platinum recognitionsACI’s Store Not Décor PSA received Gold recognitionThe American Cleaning Institute (ACI) is the recipient of three 2025 MarCom Awards, which recognize excellence in marketing and communications.ACI’s Class of Clean and Packets Up! initiatives both received Platinum Awards in the Influencer Content category. ACI’s Store Not Décor PSA video received a Gold Award in the Video Ad…
Online Campaign Features Daily Reminders on Proper Cleaning and Hygiene in the Age of COVID-19
#SafeAndCleanAtHome Hashtag Highlighted on ACI’s Social Media Channels
The American Cleaning Institute (ACI) launched its new Safe and Clean at Home initiative, featuring daily cleaning challenges, tips and ideas to help all of us to clean smart while we’re spending so much more time around the house.
You can find the daily #SafeAndCleanAtHome…
This Baby Safety Month, ACI Is Helping Parents Picture Pinterest-Worthy Safe Storage SolutionsMore than 50% of Americans say they plan to, would consider or already store laundry products in decorative jars or clear containersDuring Baby Safety Month, the American Cleaning Institute (ACI) is challenging popular social media trends by offering parents and caregivers laundry room guidance and inspiration that prioritizes the safety of young children.If you search…
Social media landscape audit of liquid laundry packets from 2019 – 2022:
There have been over 3.2M mentions related to liquid laundry packets.
Of the 3.2M mentions, 798.7k posts about liquid laundry packets mentioned un-safe storage practices
465.5k of posts included images of un-safe storage practices
Only 63.5k (8%) posts made the connection between laundry room storage practices and child safety
Distribution…
To do laundry, start by sorting clothes by color and fabric care instructions, then treat stains. Put them in the washing and laundry detergent, adding laundry boosters like fabric softener if desired. Choose the appropriate washer setting, then dry, fold and put away clothes and household linens.
6.…
Keeping clean and healthy when you are not at home is important. Get school cleaning resources, including tips for students and custodians.
Clean Hands at School
Kids get dirty, it's true... but cleaning your hands before eating and after using the restroom can help you stay healthy. Learn when, why and how you should clean…
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Q. Which of the following cleaning tasks do you enjoy doing the most?
(Top Ranked Response)
24% Laundry
21% Cleaning countertops
21% Vacuuming
17% Dishes
7% Cleaning Furniture
7% Wiping windows
4% Polishing floors
Q. How often, if ever, do you read the instructions on the tag for how to wash your clothes before washing them?
35% All of the time
42% Some of the time
16% Rarely
6% Never
Q. Approximately what percentage of the time that you do …