The American Cleaning Institute (ACI)

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The following questions were asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of the American Cleaning Institute (formerly the Soap and Detergent Association), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent. What changes have you made, if any, in your cleaning or laundry routines in the past year? Results: Wash laundry in cold water more frequently (58%) Switch to multi-…
December 6, 2018
Consumers Maintain Higher Use of Hand Sanitizers, Disinfectants One Year Later Survey Provides Insights on Potential Shifts in Cleaning Behaviors for the Future Key Survey Data Available Here A year after the start of the coronavirus pandemic, cleaning practices are still front-and-center for a strong majority of Americans, according to survey data released by the American Cleaning Institute (ACI). A national online consumer survey conducted by Ipsos on behalf of ACI show that 85 percent of…
March 16, 2021
Three in Four Americans Critique the Tidiness of Holiday Gatherings, Says American Cleaning Institute (ACI) Survey ACI provides resources to help ensure proper cleaning and hand hygiene this holiday season That extra bit of tidying up before you welcome holiday guests will be worth it. A new survey released by the American Cleaning Institute (ACI) finds that 74% of Americans judge the hosts of holiday gatherings on the cleanliness and tidiness of their homes – at least a little bit. (Twenty-…
December 7, 2021
More than Half of Americans Reporting an Increase in Cleaning Behaviors are Parents Findings Support Continued “Cleaning is Caring” Trend to Protect Loved Ones Through Proper Cleaning and Hygiene Practices Read the Survey Results New data from the American Cleaning Institute (ACI) finds a majority of parents report they will clean more through this year’s cold and flu season based on what they’ve learned from the COVID-19 pandemic, 16-percentage points higher than non-parents…
October 25, 2021
Today is the perfect time to stop and think about your laundry routine. We have tips for how to get clothes clean as well as advice to make sure you’re practicing safe laundry habits, particularly around liquid laundry packets and bleach. If single-load liquid laundry packets are your go-to, always keep them safely away from children, out of reach or locked in cabinets and drawers. Laundry Safety…
December 6, 2018
Cleaning: This involves removing unwanted contaminants, such as soil, dirt and grease, from a surface, material, or your hands. It’s usually what you’re doing when washing with soap and water. Cleaning along with rinsing and using a cloth or paper towel may remove some germs as well when they’re washed or wiped away. Sanitizing: When sanitizing, you’re reducing (but not necessarily eliminating) the number of germs on the surface to levels considered safe as determined by public health codes or…
March 9, 2021
Free, Online Resources Prepare College Students Keeping Clean On and Off Campus Download the Toolkit: CleaningInstitute.org/ClassofClean Do college students know how to clean? The American Cleaning Institute (ACI) aims to answer yes to that question with its brand new Class of Clean: The College Student’s Guide to Cleaning toolkit, which provides concise, step-by-step information and guidance to help keep college kids clean
August 19, 2021
Q. How likely are you, if at all, to do the following while gathering with friends and family during the holiday season? 89% will frequently wash their hands with soap and water 79% will use hand sanitizer 69% will disinfect frequently touched surfaces 53% will socially distance 53% will use alternative greetings (fist bumping/elbow bumping) 53% will wear a mask Q. If hosting for the holidays, how concerned, if at all, are you about your guests' opinions of your home's cleanliness…
December 7, 2021
Follow #CleaningIsCaring Learn More We're sharing tips on how to care for loved ones, the environment, your community and more through cleaning through our social media channels. Healthy Schools, Healthy People Learn More The Healthy Schools, Healthy People program is a collaboration of the American Cleaning Institute and the Centers for Disease Control and Prevention (CDC) dedicated to…
April 1, 2021
Good Housekeeping's Discover Cleaning 2021: Cleaning is Caring Summit is a virtual event in partnership with the American Cleaning Institute designed to address the cleaning concerns of today’s time-pressed consumers and highlight the latest advancements in the world of clean. Watch the recap. Wed, 10/27/2021 - 13:00 Wed, 10/27/2021 - 16:00
August 23, 2021