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Cleaning is much more than just a common chore. It is a way we show we care for ourselves and one another, not only for our physical health but also our mental health. Nearly 9 in 10 Americans (87%) feel their best, both mentally and physically, when they have a clean home yet, 21% of Americans find cleaning tasks overwhelming. Creating regular cleaning routines and finding ways to break down responsibilities can help make …
ACI’s Class of Clean and Packets Up! influencer campaigns won Platinum recognitionsACI’s Store Not Décor PSA received Gold recognitionThe American Cleaning Institute (ACI) is the recipient of three 2025 MarCom Awards, which recognize excellence in marketing and communications.ACI’s Class of Clean and Packets Up! initiatives both received Platinum Awards in the Influencer Content category. ACI’s Store Not Décor PSA video received a Gold Award in the Video Ad category.ACI’s Class…
A new year is a chance for a clean slate and a clean home. Our checklist can help you set a new schedule.
November 2003 SDA National Cleaning Survey: Survey Shows Half Have Never, Ever Read Laundry InstructionsMay 2003 SDA National Cleaning Survey: Clean Homes Catch A Buyer's Eyes, Survey Says2003 SDA Spring Cleaning SurveyFebruary 2003 SDA National Cleaning Survey: For Valentine's Day, SDA Advises Couples to Spread Love, Not Germs2003 SDA New Year's Cleaning Survey: Cleaning House…
Half of U.S. households complete four or more loads of laundry each weekMost Americans sort their clothes before washing, a crucial step for preserving garment qualityACI has released an updated guide on using laundry softeners and enhancersTo mark National Laundry Day – April 15 – the American Cleaning Institute (ACI) unveiled new survey findings that shed light on how U.S. households approach laundry. From frequency of washes to preferred products, Americans…
The American Cleaning Institute (ACI) today announced that its President and CEO, Melissa Hockstad, will step down from her position to lead the Consumer Brands Association. Hockstad joined ACI in January 2017 and has led the association for the last eight years. ACI has announced that it will initiate a search to identify a new leader.
Under Hockstad’s leadership, ACI experienced a transformative period of innovation and strategic growth. Her tenure saw the successful…
The American Cleaning Institute (ACI) previewed the launch of a new ingredient communication tool, ‘What Cleaning Ingredients Do,’ designed to enhance consumer understanding through greater transparency and building trust with consumers.
The tool, outlined during ACI’s Mid-Year Meeting in Washington D.C., was developed by ACI’s Future Leaders, representatives of a cross-section of cleaning product manufacturers and chemistry producers. The…
Life's messy. Have a stain you're not sure how to get out?
How to remove stains from clothes:Deal with it as early as possible. The less time a stain has to soak in, the easier it will be to remove, although there are ways to remove old stains out of clothes as well.Pre-treat with a stain remover, then let it soak in.Launder according to the fabric care instructions. Regular stains should come…
ACI CEO Melissa Hockstad Unveils Theme for Industry’s Top Business Event
Work on Advancing Sustainability Initiatives, Ingredient Communication Policy Highlighted During ACI State of the Association Address
Besides the American Cleaning Institute, ACI will also stand for something else at its 2024 Industry Convention: “Advancing Cleaning Innovation.”
Melissa Hockstad, ACI President & CEO, announced the theme for the 2024 Convention during her State…