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The American Cleaning Institute’s (ACI) Communications Team has been recognized with Honorable Mentions in three separate PR Daily awards competitions; Ragan’s PR Daily Awards, PR Daily’s 2023 Content Marketing Awards and PR Daily’s Media Relations Awards.
The awards honored all aspects of ACI’s Class of Clean campaign with recognitions in the Integrated PR & Marketing category of Ragan’s PR Daily Awards, the Influencer Marketing category of PR Daily’s 2023 Content…
ACI Unveils Video Showcasing Liquid Laundry Packet Safe Storage“Store Not Décor” Campaign Aims to Prevent Accidental Poisonings in ChildrenA new video released by the American Cleaning Institute (ACI) showcases the #StoreNotDecor initiative and helps consumers avoid unsafe storage trends that are popular and prevalent on social media platforms.A consumer survey recently released by ACI (conducted by Wakefield Research) found that social media impacts 52% of American’s…
Don’t Let Your Guard Down While Keeping Clean, Advises Safe Kids Worldwide, American Cleaning Institute
COVID-19 cases around the country are on the rise and that trend is expected to continue throughout the holidays. As parents continue to be hypervigilant about keeping their homes as clean as possible during the pandemic, it is likely that there will be an increase in demand for, and use of, household cleaning products, which can lead to an…
The American Cleaning Institute’s (ACI) Communications Team has been recognized as winners in three categories of the MarCom Awards 2023 competition.
ACI’s Class of Clean campaign is a Platinum Winner in the Strategic Communications, Communication Program category. ACI’s influencer work for Class of Clean is a Gold Winner in the Web Based and Social Media Influencer Content Category. ACI’s bilingual laundromat flyer, which is a part of the Packets Up! campaign, is an Honorable…
PVA stands for Polyvinyl Alcohol. It is an ingredient used in many products, including medication and cleaning products. Liquid Laundry Packets (LLPs) and dishwasher packets use PVA to hold in concentrated laundry detergent liquid and be flexible and water resistant when packaged. Then, the film then becomes soluble in washing and biodegrades when it goes down the drain.
PVA Biodegradability…
American Cleaning Institute® Unveils PACKETS UP!™ Initiative to Further Educate Parents On Laundry Safety
New microsite provides survey insights and educational assets for parents and parent educators
WASHINGTON, D.C., September 19, 2017 – The American Cleaning Institute (ACI) is launching PACKETS UP!, a consumer education initiative with fashion critic and mom of two, Zanna Roberts Rassi, as part of its ongoing effort to help reduce the number of…
Handwashing
Q. How important, if at all, do you find frequent handwashing when it comes to preventing the spread of illness in your home?
66% said very important
27% said somewhat important
6% said not very important
1% said not at all important
93% Important (net)
7% Not important (net)
Appliance Maintenance
Q. How familiar, if at all, are you with the manufacturer recommendations for cleaning and maintaining your home appliances, such as your refrigerator, HVAC, or…
Bleach is great for sanitizing and disinfecting surfaces as well as keeping clothes and linens clean and bright.Disinfecting with BleachBefore using bleach to disinfect a surface (countertop, bathtub, etc.), read the label instructions carefully. TIP: Consider using bleach after preparing raw chicken or other foods that can become dangerous if not cleaned properly.Create your bleach/water solution (per the label instructions) and let it sit on the surface for about five minutes. TIP: Bleach is…
<p>The following question was asked of 1,008 American adults (500 men and 508 women). The independent consumer research study was completed February 25-28, on behalf of The Soap and Detergent Association (SDA), by Echo Research. The survey has a margin of error of plus or minus 3.1 percent.</p><p><strong>Do you regularly engage in spring cleaning?</strong></p><p><strong&…